Social media is popular because so much of it is shaped by its users.
People can add or ‘block’ contacts and personalise their area by choosing a profile picture and sharing things they like. But some people forget that these are controlled by the companies that own them, rather than a space created entirely by the users. For example, social media platforms often reduce the amount of information they display to create space for adverts.
Time to Talk
Look at the two-word clouds – one is made up of words describing advertising and the other describes social media. What are the similarities and differences between them?
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